Swimming Pool Excellence is the choice of two alternatives

Doctor of Poolology and Swimming Pool Expert Witness, Paolo Benedetti:  Demand Excellence - why settle for mediocrity? 

Mediocrity abounds in our daily lives.  People settle for what they can afford or achieve... making concessions and acquiescing on their personal values. 

Homeowners settle for walls that are out of plum, swimming pools that are not level and rain gutters that leak.  Public school teachers are not challenging our children.  Diners accept substandard service and waiters demand exorbitant tips.  Average has become "the bar" - the standard.

Society has become afraid to say that inferior performances are unacceptable.  Anything other than perfection is "okay."  To say that something is inferior has become insulting.

Raising the Bar

Personally, I disagree with society's acceptance of sub-par performances.  America is a proud and strong country, that for decades has been the leader in many fields. 

I am dedicated to constantly strive to excel, to make each successive project better than the last, no matter how simple or complex the design.  This demands discipline.  The success of any project depends on me - my technical skills and attention to detail.  My education, therefore, is never complete.

Dedication to Clients

Bestowed upon me is the trust of a client and their hard earned money.  Together they embody the faith that they have conferred upon me.  My loyalty to them is beyond reproach.  The clients' welfare is placed before that of my own. 

My character and honor shall remain steadfast.  My word is my bond.  I will lead by example in all situations.  

From our subcontractors I demand dedication and discipline.  The clients expect, and I deliver innovation.  I bring the full spectrum of my training, knowledge and attention to bear upon a project, to ensure it's successful completion.

A Legacy

I have a tradition of excellence and a reputation to uphold.  My past projects and satisfied customers are my legacy.  

This legacy also foretells the future...  demand and accept nothing short of Excellence.  Together we can do amazing things!

"Excellence is the choice of two alternatives."


Paolo Benedetti - Aquatic Artist 
"Creating water as art."™ 
Aquatic Technology Pool and Spa 
©www.aquatictechnology.com

Expert Swimming Pool & Watershape Consulting Design and Engineering

Why do I need a Swimming Pool Design Expert?

Human nature being what it is, people simply do not want to admit that they do not know something.  Ignorance being what it is, people do not know what they do not know.

Ignorance is bliss!

Pride and ego's are the reasons many people refrain from asking for help.  They want to be something that they are not and are afraid to admit it - especially to a client.

Thoughtful Design

Design professionals know what questions to ask the clients.  Without the right information, a project simply cannot be designed for a client.  Anyone can ask for the elements that a client desires in their project.

An insightful designer will know what detailed questions to ask to ensure that the clients do not outgrow the project in future years.  This will save the clients tens of thousands of dollars in the future, by not having to remodel the project to fit those future lifestyle needs.

Knowledge is Power!

Because a designer works on projects around the world, they are constantly exposed to new technologies, construction practices, materials and design trends.

Their exposure to cutting edge technologies on high-end projects ensures that they are familiar with the latest and greatest construction methods and products available.  These could translate into a major cost savings on your project!

Their multinational and regional travel, advanced and continuing education and training ensures that they are familiar with the ever changing and evolving building codes, industry regulations and trade standards.

Installation technologies and methodologies are evolving as quickly as electronics technology.  Many of the new products and methods offer extended warranties and labor savings.

Industry Involvement

Most design professionals are actively involved in the industry at a national or international level.  This keeps them abreast of the proposed and pending changes to codes and regulations.  By designing ahead of the code changes, your project is surely to breeze through the plan check phase of your local building department.

All, simply because your project was design to codes that won't be adopted and enforced for a few years.  This also ensures that you will not run into an inspector or official who will misinterpret or apply the codes - your project is already ahead of the curve!

Cutting Edge

The lead designers in the field are always involved with state of the art projects.  This exposes them to the latest design trends, ideas and material applications.

Your project can only benefit because of the depth of their knowledge and the resources available to them.



Paolo Benedetti - Aquatic Artist
"Creating water as art."™
Aquatic Technology Pool and Spa
©www.aquatictechnology.com